YEARS: 1962-1966

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Box promoting Ben Cooper’s “Magic-Glo” glow-in-the-dark costumes which essentially replaced the “Glitter Glo” line.

The black box had different labels for “Glo-In-The-Dark” masks and regular costumes.

The pink box also had two labels, one for “Moving Mouth” masks (link) and one for other costumes.

The “Moving Mouth” boxes often had the character’s face and the word “spooky” stamped on the side panel.

The pink box was used for Superman and Barbie costumes with the character’s name printed on the front label.

Some pink box side panels had an alternate Ben Cooper logo with slimmer stencil lettering.

Design Notes:

Typefaces: Filmotype Quiet (modified) (“Ben Cooper”), Filmotype Wells (“Quality ****”).